To me, blogging was something like writing a dairy or weekly journal, which is only used to communicate with close friends or even totally private. After yesterday’s lecture, however, I found what the journalism school wants us to do is to feel the magic effect of this mass media: to attract a large population, and then interact with them through this new media. That’s what a personal journal, at least an ordinary college student’s personal journal, will NEVER do. So, I decided to have a try. I’ll try to alter part of my blog’s role into a service platform.
Besides all the necessary qualities Amy Simons mentioned a successful blog should have: frequency, a good topic and engaging the readers, there are still some common characteristics shared by all the hot blogs, and I will list them here for you to try and learn:
- Basically, a serve-aimed post has a magnetic title like the one of this article which you’re reading. It points out the value your article is going to provide to the readers. So, give a little bit more time for thinking about your headline!
- A short, clearly formatted post with pictures, video or other multimedia is much more attractive. Don’t just pile your words up.
- No one except your family and friends may know about your blog if you don’t go to them. Commenting on other blogs or forums in your niche is a good idea to get a few visitors. But if you want to reach the public, submit your articles to a social bookmarking site like Digg, Delicious or Stumbleupon after your blog contains quite rich content. I will definitely try after I add more posts to my blog!
Here’s a link to The Two Most Important Words in Blogging, it will give you more advices on how to serve and catch your readers better.